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New Price Structure: May 2018

For regular attendees at CrossFit London and CrossFit SE11, it has been common knowledge for some time that the prices across the business will be going up. The last increase was made in 2013 and since then we have seen enormous increases in rent and business rates, although we have done all we can to avoid passing those costs onto our valued members. However, the simple fact is that the gyms, at present, do not generate enough income to meet the required level of renewals, much less allow us to keep coaches’ earnings in line with inflation or repay any investors capital. As such, the prices need to go up.

We are conscious that you want to see your money well spent on improving the service that we offer. At SE11 this reinvestment has been more apparent with the brand new rig and new shop going up over the last year. At CFL, the build for our new premises is well underway and, in spite of a delay caused by the snow, we very much hope to be moving in in May.

Below is the outline for the new pricing structure. For some of you it will be a welcome change with the introduction of Unlimited packages. For others, it may mean that you aren’t able to attend as frequently as you currently are. We have aimed to stay as competitive as possible (and if you check the nearest alternative CF facilities, you will find we are still cheaper in general), but as I said above, prices need to go up or we can no longer run a viable business.

The focus of the new prices is on the monthly memberships; they will work out much cheaper than the class packs (previously ‘carnets’) and the monthly packages are where we would hope our members choose to invest their money. The 10 and 50 class packs are still available in the new pricing structure as we are aware there are a lot of members who are less flexible with their time and can’t commit to monthly packages.

Price change will come into effect from May 1st 2018. At this time all the new prices and discount restrictions will come into effect. The 50 session carnet at the old price is no longer available to purchase, but all the other carnets and memberships will be available at their current price throughout April.

There is also an Earlybird Unlimited discount for anyone who signs up for a 6 month Unlimited contract in April (details below).

Class packs
Single session: £20 (valid for 30 days)
10 session pack: £140 (£14 p/class for 10 weeks)
50 session pack: £600 (£12 p/class for 50 weeks)

Monthly memberships (month-by-month)
Monthly 3x sessions p/w (13x sessions): £150 (£11.54 p/class)
Monthly Unlimited: £185 (Earlybird offer: £175 sign up for a 6 month contract in April 2018)
Monthly Unlimited bolt-on PT session: £40 (£225 total)

4 sessions: £120
8x Fundamentals PT session: £440 (£55 per session)

All NHS/Student/Emergency Service/Armed Forces discounts will be set at 10% and only applicable to the 10/50 class packs (discounts previously set at 15% will be reduced to 10%). They will not apply to singles sessions, monthly packages, Fundamentals, Contracts or PT sessions.

Earlybird Discounted Contract
The Earlybird Unlimited memberships constitutes a contracts with CFLDN UK. The contracts last for 6 months, during which time your contract price is guaranteed to stay at £175.

The contracts are paid on the sale date of each month. If you wish to cancel out, you must notify us at least one month in advance by email before the date you would like to be the final payment (e.g. if your payment date is the 15th, you must notify us on or before the 14th).

You can buy into the contract in April and May by going to the online store > contracts. The initial purchase date will be the date your 5 other payments will come out. The unlimited classes will start on the same day as the purchase and last for 6 months. You cannot defer the contract start date beyond May.

If you choose to cancel out, you will be subject to any price rises that have occurred in the interim.

Terms and conditions apply.

(This offer has been extended to run through May)

Moving forward
We understand that price increases are never a welcome change, but as mentioned above, the prices need to go up, or we close down. We have endeavoured to be as fair and reasonable as possible with these increases, and wanted to make sure that every member was warned well in advance.

Please keep a close eye on the Facebook groups and blogs for updates on the new gym in Bethnal Green and the ongoing renovations at SE11 to see where your money is being spent.

If you have any problems, questions or concerns please feel free to contact us at support@crossfitlondonuk.com.

Kind regards and happy training,

Your CrossFit London & CrossFit SE11 Team


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Clearance sale! CrossFit kit

As you all know, we are moving around the corner in June, which means we have some amazing bargains for you: stable mats, riot shields (?) an original beaverfit cage ( designed to the specifications of a bridge). Ever fancied your own changing room block?  Why not accessorise your garden, or gym, this  a fabulous 2 x loo, 2 x shower room self-contained unit.

This stuff will be available to be moved at the end of June ( but subject to contract)

Want to know about the amazing pricing, drop support@crossfitlondonuk.com an email and we can talk business

Stable mats 4 ft x 6ft (18mm). Ideal gym floor.

108 of them. plus  30 with holes in

New, these are about £27, happy to negotiate for bulk, happy to reasonable.



Toilet and shower unit. 2 showers and 2 toilets in this moveable trailer. Can be used indoors or outdoors.

New this was £15,000. Happy to consider any offers. Comes with its own jack legs. Some repair needed that we can do or you can. Come and chat, and view ( In Bethnal Green E2). You know you want to. Removal, reasonable re-plumbing and  re-connecting to the mains will cost about £1800.




Want a riot of your own? Get these ex-Police issue transparent riot shields at bargain basement prices!

No idea how much these cost…. but every home needs one!


Our original beaverfit cage: sturdy uprights, plus multi grip pull up bar on top , safety pins. Was £950 when new.  Open to any reasonable offer. Its very, very sturdy. Designed and built by bridge builders. Available in Bethnal Green E2. Lady not included.

Want it? Buy it! Email support@crossfitlondonuk.com

All offered subject to contract as we are not 100% sure of the actual moving date, but its going to be a few days either side of the 30th June 2018.

Try Something Over And Over But It Just Doesn’t Work?

Trying something new but it just hasn’t worked?


Chances are it isn’t entirely your fault.

Most of the things we do we do out of habit. We are, as one wise man once put it, a result of not what we do but of our habits.

Making a change therefore takes a change in are habits – and therefore getting a new PB or following a new training regime becomes easy.

Habits control our behaviours without us even knowing. Take for example what you eat for breakfast. Do you eat, the same thing more or less every day for breakfast?  Pretty much right? How long has that gone on for?

When most of us make our breakfast we don’t think about what we’re doing. Our brains go into autopilot, we boil the kettle, pour out the same amount of cereal or whatever that routine might be. Our subconscious mind kicks in, we switch off and let the habit do the work.

Now let’s say we want to learn something new like kicking into a handstand. We get into position, hands on the floor. But – we then switch off. Whenever we kick into a handstand, we get scared, tell ourselves it’s too hard, and our legs barely leave the floor. This continues long enough that a habit forms and left unchecked we do the same thing over and over.

To do something different we need to consciously THINK what we’re doing. Break it down, ask for advice and follow step by step until we learn the pattern.

After a while a new habit of the right technique forms and then – ONLY then – we can switch off.

So next time you face a challenge take a step back and focus on what you’re doing to avoid old patterns repeating. Before you know it, your habits will be working for you.

Build more good habit and make things easier in our flexibility class.

Or, for a speed boost in your flexibility and injury proofing book a free 1-1 taster session here:



By Felix Leech

Flexibility Coach

Crossfit London & Crossfit SE11

Member of the Week: 20 May 2018

This week’s  Crossfit London Member of the Week goes to:

Iringo Demeter.

Iringo is a relatively new joiner who has discovered a love/hate relationship with CrossFit. I’ve had numerous conversations with Iringo during her lunchtime sessions and her evolution is heart warming to say the least. Iringo started from zero and when I say zero, I mean zero! Going from no exercise to speak of to high intensity CrossFit workouts is daunting to say the least. However, we always scaled workouts and intensity to her level and Iringo instantly fell in love with that post workout feeling. An enduring memory of mine from a few weeks back was when she exclaimed after a workout: “THAT WAS TERRIBLE BUT IT WAS FU£!&*~ AMAZING!!”. Iringo’s lifting, movement, and base conditioning have improved exponentially over the past few months and although we have only started this journey, I’m excited to see where it leads.

Well done Iringo!